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Creating content that connects brands with audiences

Caspian’s SME and private equity brands reach a range of audiences

Mid-market Reach

Market size

Number of medium-sized businesses in the UK employing 50-250 people

33,000

market-size1

These businesses represent

0.6%

of all SMEs in the UK

Market penetration

Number of individual medium-sized business domains registered on our database

15,618

market-penetration

47%

of all SMEs in the UK

E-newsletter readers

Number of active medium-sized companies reading our Real Business e-newsletter

21,270

e-newsletter-readers

30%

of the Real Business database

Unique Real Business visitors

Number of medium-sized companies visiting realbusiness.co.uk every month

76,000

unique-real-business-visitors

30%

of all unique monthly visits

Upper Mid-market Reach

Market size

Number of upper mid-market businesses in the UK employing 250+ people

7,000

market-size1

0.1%

of all Businesses in the UK

Market penetration

Number of individual upper mid-market business domains registered on our database (companies with 250-500 staff)

5,042

market-penetration

72%

of all upper mid-market/larger companies in the UK

E-newsletter readers

Number of active upper mid-market companies reading our Real Business e-newsletter

9,648

e-newsletter-readers

15%

of the Real Business database

Unique Real Business visitors

Number of upper mid-market companies visiting realbusiness.co.uk every month

36,800

unique-real-business-visitors

15%

of all realbusiness.co.uk unique visitors

Market Reach

Market size

Number of micro companies in the UK employing 0-9 people

5.3 Million

market-size

96%

of all companies in the UK

Unique Business Advice visitors

Number of micro companies visiting businessadvice.co.uk

40,000

unique-business-advice-visitors

E-newsletter and email readers

Number of people receiving our Business Advice e-newsletter and emails

60,000

e-newsletter-and-email-readers1

Monthly page views

Number of website pages view every month

150,000

monthly-page-views

Market Reach

Real Deals print readership

Number of readers of our fortnightly hard copy edition

5,800

real-deals-print-readership

Unique Real Deals website visitors

Number of people visiting realdeals.eu.com every month

23,000

unique-real-deals-website-visitors

Website page views

Number of people viewing pages on realdeals.eu.com every month

89,000

website-page-views

E-newsletter and email readers

Number of people receiving Real Deals news alerts every day

22,000

e-newsletter-and-email-readers